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 PROFIT 
										        IMPROVEMENT PROGRAMME
 Even 
            in the best of times, companies are sold at values far lower than 
            the owner hoped for, or expected. Your plans to use the sale proceeds 
             either for retirement or other purposes - can be seriously impacted 
            if your business does not secure its rightful sale value. 
 However, businesses are regularly bought and sold because the purchaser 
            has identified a hidden value. The Value Improvement Programme (CVIP) 
            lets you identify and realize operational or strategic changes that 
            confer such “hidden value”, and do this well in advance of sale time. 
            The prospective buyer sees what would have otherwise been hidden value 
            as “normal practice”, and you secure the rightful value for your business.
 
 The CMR Value Improvement Programme is focused on raising 
            the valuation that a prospective purchaser puts on your company, identifying 
            new value and imbedding new efficiencies and practices that will have 
            a tangible impact.
 
 Working with CMR, you are able to realise hidden value and increased 
            pre-sale profitability. Implementing these changes lets you present 
            your business to potential purchasers in optimum condition. This puts 
            you in the driving seat, enabling you to drive up price/earnings multiples 
            and reduce a purchaser’s ability for highlighting negative or non-performing 
            areas of your company.
 Approach Our approach is to look for opportunities 
                  to reduce operating cost and to improve revenue. But we focus 
                  on more than simple “cost-cutting”. While we seek to eliminate 
                  costs that add no real value to the business, we may actually 
                  recommend increased spend on critical areas that can really 
                  drive profitability. We also cast a strategic eye over the company’s 
                  customer base, routes to market and product positioning. We 
                  look for quick-wins that can improve short-term viability, as 
                  well as longer-term initiatives that will build value ready 
                  for sale.
 We would expect to work with your company potentially months 
                  (or even a year or two) prior to it actually coming to sale. 
                  In this way, any cost reduction, revenue enhancement or value 
                  improvement initiatives we implement will be, by sale date, 
                  treated as normal and imbedded practices that a potential purchaser 
                  will not be allowed to ignore in establishing sale price.
 
 Our remuneration is normally based on a pure success fee and/or 
                  per-diem fee rate, or a combination of these, depending on circumstances. 
                  Our aim is to deliver value improvements to your company that 
                  can be financed by increments in your cash flow rather 
                  than by burdening existing flows.
 First Steps Upon invitation, we will 
                  undertake an initial review of your company during which we 
                  will establish the areas and levels of value improvement we 
                  expect to deliver. Following this, which we would expect to 
                  be formally engaged with agreed terms and conditions. If our 
                  review produces no opportunity for value improvement then that 
                  review will be free of charge. If it does and you do engage 
                  us then that review will also be free of charge. Otherwise a 
                  small fee will apply. 
 Key Benefits for You
 
 By engaging the Cavendish Value Improvement Programme you 
                  will benefit by:
 
                    owning an organisation truly fit 
                      for sale and one that is quicker and easier to sell; realising clear and tangible increases 
                      in the value of your company that will translate into 
                      a higher sale price; experiencing pre-sale gains in profitability 
                      , providing short-term financial benefit; strengthening staff motivation 
                      and loyalty through direct involvement with the 
                      programme; achieving gains while minimising 
                      impacts on cash flow in terms of financing these value 
                      improvementsworking with seasoned practitioners 
                      who have had practical experiences of leading and managing 
                      companies just like yours. If you would like more information, 
            please send a brief email. We will send details to you. Email: cmr@cmruk.com 
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